Testimonials
Real Businesses, Real Results
“The whole SF&P team did a fantastic job when it became time to sell our first residential/light commercial home services platform. As someone who has lost several deals to SF&P during my years on the other side of the table it was great to see what all the hype was about. The whole team worked tirelessly and understood how to focus on the items that move the needle in a deal rather than getting caught up in pointless back and forth. We look forward to working with SF&P again in the future as we continue to grow our firm. I highly recommend the entire team at SF&P, their reputation selling service-based businesses is well deserved!”
– Zepher Loesch, Marathon HVAC Services
Empowering Business Owners
Hear What Our Clients Are Saying

“I had no idea where to begin with selling our business, until I spoke with SF&P. Their team took the time to dig in and explain the entire process and get the job done. From the first call to the last it has been a pleasure to work with Brian, Ben, Justin, and Darcey. This crew knows”…read more

“I just wanted to touch base with you and send out some kudos to your team. I appreciate all the support and effort that SF&P gave us in charting a new course for Anchor Heating and Air Conditioning Company. We had 53 years of…” read more

“We had the pleasure of working with SF&P Advisors during the sale of our HVAC business, and we cannot speak highly enough of their professionalism, expertise, and unwavering support.
From the initial stages of valuing our company to the final steps of closing the deal, every member of the SF&P team…” read more

“My advice to you would be to partner with SF&P advisors immediately. Before partnering with SF&P advisors, I had a deal with a private equity company that could not honor the purchase price stated in their LOI. I passed their due diligence with flying colors, spent 65k in legal and CPA fees, and...” read more

“Now that everything’s finally starting to get settled, and just say thank you.
You and S&P really came through for us!
There’s not a chance in hell that we could have done this on our own or had the success that we wanted without you, Fred, Justin and Ryan and for that matter the whole SF&P Team
I appreciate you guys so much. I’m so incredibly grateful.
I can’t say enough, man, just about the effort that your team put in, and I even felt bad at the volume of after- hours and weekend calls you to put in and when I saw that amount of effort your team put in, I understood how much you cared about Team Ryno’s success.
But thank you you guys were worth every penny to have you guys represent us.”
Much love to you BC! – Chris Yano

“I cannot say enough good things about SF&P Advisors. Especially Ben, Justin and Darcey. Their hard work and dedication were instrumental in achieving our goal of closing by the end of the year. If anyone is considering selling their company I would highly recommend SF&P. They are outstanding to work with.”
– Doug Hamilton, Central Cooling & Heating

“I joined the family Plumbing & HVAC business in 2009 with a dream to give back everything I could to my father. Since age 17 my father had been working toward his dream of building the best Plumbing/AC business in South Florida. After many hard years of sweat equity; SF&P gave our family the opportunity to find an amazing partnership with a team I look forward to building a legacy with.
SF&P’s team from beginning to end were top notch professionals. Brian, Adam, Ben, Darcey, Justin & everyone else on the team…”
Thank you! – Jason Rich

”SF&P Advisors helped me every step of the way of selling my company. Basically, I had been in business – the air conditioning and plumbing business – for about 5 years and finally was able to grow the company to the point that it was valuable and they really helped every step of the way. I felt safe, I felt secure and I felt everything was being done in the way that it needed to be done, from getting all of our numbers together so that they’d be accurate, all the way to the day of close. It was an amazing experience and I really appreciate these guys.”
– Jason Henderson

“Over the last two years, I’ve looked at the idea of a change in business ownership and what options there were for the future. I started speaking with Brian and the SP&P team over the last year, and he helped me understand what the industry looked like, what options were out there, and he prepared me for what was to come.
During that time, SF&P was able to pair us with a buyer active in our market that was a perfect fit. Having them on my side really helped the transaction go smoother as there were a lot of emotions involved. It doesn’t have to be as complicated as you think, and having them as a trusted advisor on your side makes all the difference.
This is something out of my wheelhouse and having them as a sounding board made the process much more seamless.
At the end of the day, we were able to go from an LOl to close within 60 days which shows how strong the systems SF&P has in place are. The SF&P team provided a tremendous amount of work that saved me and my wife major headaches while giving us the confidence to do a deal.”
– Corey Hickman

“I would like to express our most sincere and thankful gratitude to the entire SF&P Family.
We truly feel that without the experience, council, and professional advice of the team at SF&P our transaction could have been 30 to 40% less in value to our family. Upon meeting Brian Cohen at a Service Roundtable Event in Florida we knew SF&P would be the company we would engage with.
The entire process of negotiating with very sophisticated private equity firms and private bankers seemed daunting and intimidating to say the least, especially when selling a family business. As we put away our emotions and got down to business the process was not as intimidating as we had thought.
Fred’s team brought us 10-12 highly qualified and vetted suitors who were ready to purchase and had the financial means to close quickly to our terms. The coaching and business modeling that SF&P provided us was invaluable to our outcome and I honestly believe without Darcey Murakami, Ben Schwartz, Justin Haas, Fred Silberstein, and the entire team at SF&P advisors our company would not have sold in such an equitable and expedient manner.
I highly recommend consulting with Fred and the team if you desire the most value and least amount of stress in selling your business.”
– John and Shaile Mulder, Bay Area

“The decision to sell the business, your baby, can be a really tough one. From the very first conversation, I knew that Brian and his team understood our industry and how these transactions work. From Leona the financial guru crunching the numbers to Ben and Justin who were with me the entire way answering all my crazy questions, these folks really know what they are doing.
Heck- Brian even talked me off the ledge a couple times!
Ultimately, I know that this group helped make the process smooth and most importantly maximized the value of the organization. Thanks to the help from SF&P, I am now partnered with a fantastic organization that is assisting my team and myself towards a fun and rewarding future!”
Thanks again team!!” – Dan Teeter

“I wanted to take a quick second to say thank you to Brian and the amazing team at SF&P. Selling a multi-generational family business is never an easy decision, and it’s one that we pondered for years. It wasn’t until our introduction that we felt comfortable taking the next step forward.
We spoke to many brokers and all of them were great, but SF&P gave us the confidence we required to represent our family. The collective expertise of your staff was monumental in calculating a valuation that was not just accurate, but 65% more than other brokers.
I’ll never forget you saying, “We’re more expensive because we’re worth it. We’ll get you more.” And that couldn’t have been more true. I want to thank Ben, Justin and Fred for their hard work. And last but certainly not least, your rock star Leona. Diligence is never an easy process but Leona made it as painless as possible. You have a true gem on your team. Thank you again for everything.”
– Joe and Joey Timo

“SF&P recently helped me sell my business; these guys are the best! Not only did they help me every step of the way, but they also helped me get a lot higher multiple than I was expecting. I don’t believe there could be anybody better than SF&P to hire when selling your company. They far exceeded my expectations; there is no way I could have done it without them. Thanks for all your hard work!!”
-Owen Hendrickson, Henco Plumbing